Enrollment Resources
Enrollment Video Series
Here’s a series of quick videos detailing our student recruitment strategy, based on experience from running about 30 campaigns a year.
Enrollment Marketing Playbook
A deep dive into the most successful student recruitment tactics from across the country, pulled from our work supporting schools, networks, and districts in 24 states and the District of Columbia.
Video Killed the Recruitment Ad
Our most recent presentation for the National Charter School Conference highlights the critical role videos play in student and teacher recruitment marketing and give specific steps for creating great videos.
Digital Marketing Cheat Sheet
Unlock the cheat code to creating effective digital marketing ads that target the right prospective families or teachers and actually generate applications.
This quick guide will give you proven, real world tips on how to effectively target the audiences most likely to take action, which types of ads work best for the specific objectives of your campaign, and how to differentiate your message depending on your audience’s awareness of and interest in your organization.
Complete this short form to get your Digital Marketing Cheat Sheet.
Charter School Superstars Podcast
Bloomwell Group’s founding partner Lyman Millard joins Ryan Kairalla on the Charter School Superstars Podcast to talk about how school leaders around the country supported their families through the pandemic and the impact that COVID has had on school enrollment.
Bloomwell Group offers social venture leaders a full set of services to deepen their impact with the people they serve.